Category Archives: Biz Books

The Long Tail, Free and the New Economy

Posted on March 2, 2008 by Jose Miguel Cansado

New economy is a term that became popular during the years of the Internet bubble. Although the term is now less used, there has never been before a better understanding of the disruptive forces transforming our economies and some industries. … Continue reading →

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Presentation Zen: The definitive book on presentations

Posted on January 18, 2008 by Jose Miguel Cansado

Once more Guy Kawasaki’s blog writes an illustrative post on a book and the ideas of its author. In this case, the book is Presentation Zen by Garr Reynolds. Here just a summary of questions from Guy and answers from … Continue reading →

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Top 21 Biz Books worth an MBA

Posted on December 27, 2007 by Jose Miguel Cansado

If you had to choose your favorite three books for each of nine MBA topics - Marketing High Tech, Innovation & Entrepreneurship, Strategy, Management, General Marketing, Communications and Selling -, which ones would you pick? Here is my selection for a basic … Continue reading →

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